When the Audience Stops Caring
What happens to performance when the crowd isn’t human The previous post ended with a question I can’t stop thinking about. If social capital is increasingly built on digital signals, e.g. followers, checkmarks, engagement, reach, and if those signals can now be manufactured wholesale, who exactly is the audience for the game? And if that…
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We Are All Sneetches Now
Long before social media, Dr. Seuss wrote a near-perfect parable about status. You know the Sneetches. Star-bellies lorded their status over plain-bellies, until Sylvester McBean arrived with his machine. It put stars on, took stars off, for $3 a pop, and it pushed the whole island into confusion. By the end, nobody could remember who…
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When Ideas are Cheap and Truth is Expensive
Verification in the age of infinite generation Something fundamental is shifting in how knowledge is created and how it is trusted. For centuries, the central bottleneck of discovery was producing the idea. Insight was scarce. Theories took years to develop. Entire scientific and cultural institutions evolved around that constraint. Careers were built on the ability…
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